CNN Audiences & Data Team

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CNN Audiences & Data

Data is at the heart of everything we do. By pulling the insights from the raw data, we’re able to create strategic plans that target specific audiences

What can Audiences & Data do?

With the rise of data, technology and connectivity, the way we work in every industry has vastly transformed. With the ability to target and reach customers at scale, we have developed innovative ways to unlock new pathways for our clients. 

We define our audiences by their attitudes, interests and behaviours. This segmentation both fuels and refines the entire creative process.

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Crunching the numbers 

Take a look at the figures behind our success 

Press articles
84%

agree that CNN has a unique depth of analysis and content

Relevant
83%

agree that CNN is relevant to them

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70%

come to CNN to help them make up their mind

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Why Audiences & Data are the right partner

We have a deep and enriched knowledge of every audience and in turn, provide content that is both relevant and meaningful. With the ability to build credibility, in addition to favourability through accuracy and trust, our partnership with your brand ensures an effective campaign.

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Your story starts here

Want to target engaged audiences, license content or create authority around your brand?