PRESS
7 in 10 News Consumers Say International News Matters More Than Ever Before

This study paints a picture of consumers saying that international news matters as they look for trusted sources in a world of endless content and rising misinformation
Jo Tenzer, Director of Audience Insights, CNN International Commercial
December 19, 2025
CNN International Commercial unveils the results of a new global study on international news, conducted by independent research company Differentology.
The study surveyed 2,400 international news consumers in 20 markets, spanning Europe, USA, Africa, Middle East, Latin America, Asia-Pacific to understand how audiences navigate an increasingly complex news environment, the role international news plays in their daily lives, and the trends shaping news consumption.
Read the full press release here.