August 30, 2024

Erin Williams, APAC Sales Director at CNNIC, is featured in the latest episode of the MadTech Podcast. Erin joined hosts John Still and Lindsay Rowntree from ExchangeWire to discuss the latest in ad tech.

The latest trends in advertising and publishing were discussed, as well as some key findings from CNNIC and B2B International’s latest study ‘The Business Decision Makers’ Mindset’. Additionally, Erin discussed CNN’s diversified revenue streams, emphasizing the importance of a diverse media ecosystem in supporting essential journalism.

Listen to the podcast episode here.