John Malone on audio branded content
Audio offers a new opportunity for brands to reach people when and where they are not consuming visual content.
John Malone, Chief Creative Officer, CNN International Commercial
April 27, 2023
John Malone, Chief Creative Officer, Create Brand Studio, wrote ‘Why audio is part of the branded content mix for 2023’ in the Economic Times Edge on the changing landscape of branded content and growing audience demand for audio.
Read the full press release here.