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We craft original solutions for brands and publishers
Beyond creative agency and news agency as you know it - we're part of a uniquely diverse content network. Powered by CNN and the TURNER entertainment stable, CNN International Commercial's (CNNIC) solutions are unrivalled.
Intelligent creative solutions
Inspired by a roster of extraordinary clients we deliver original content, broadcast, digital and marketing solutions.
Unique, integrated, agile, seamless – every solution is crafted to reach highly engaged audiences.
Broadcast and digital content and distribution solutions for news and brand publishers.
Business intelligence underpins everything we do. Partnering with CNNIC means having a consultant alongside, dedicated to maximising the potential of every campaign for your business.
An audience of one
Our reach is unparalleled and we use it with care, personalising message and experience at every stage. CNNIC can engage millions of consumers across the globe in any moment – our strategy is to have a conversation with just one.
We're as creative with the distribution of advertising and commercial content as we are when producing it.
Collaborating with newer ventures, like video publisher Great Big Story, is feeding a culture of experimentation at CNNIC. We’re harnessing the intimacy of mobile to create cinematic narratives that drive results.
With a news and entertainment pedigree like ours, exceptional visual storytelling is a given - CNN remains the number one international news channel across the globe. Our ever-expanding range of broadcast platforms extends our reach in new locations or within innovative areas of content specialism.
We balance art and science, designing immersive digital campaigns that are compelling to follow. From native content that seamlessly connects brand and audience across CNN-Turner editorial and apps, to branded hubs within the content ecosystem, our forensic approach activates audiences around each business goal.
Globally - local
Every inch of the globe is covered by our journalists and producers on the ground, allowing us to connect with people through their cultural, city or world view. Alongside pioneering data insight tools, this localised expertise gives us a unique edge in telling your story with relevance.
Since its inception in 2016, our proprietary tool Launchpad has transformed the way we target social audiences. Using first-party data from CNN’s parent company with evolving off-platform analytics means we meet audiences with the right content, now and next.
CNN is the essential home for breaking news and the only source for transformative storytelling that informs, inspires, and provokes a deeper understanding of our world. We tell the world’s story. And important personal stories to the world.
Great Big Story is devoted to cinematic storytelling that uncovers the awesome, the untold, and the flat-out amazing through sponsored editorial and branded content videos for digital, social, TV and theatrical release.
CNN Business chronicles the digital transformation of business and how it is disrupting every corner of the global economy. With a wide range of news, analysis, market data and opinion, CNN Business is designed to appeal to those who want to learn about, profit from and lead business.
The ultimate source for the design and style-minded. CNN Style is smart, beautiful, and engaging - covering the fascinating and fast-paced worlds of fashion, design, architecture, arts, autos, and luxury - all with a global perspective.
Through immersive video storytelling and access to the most incredible places and fascinating influencers in the world, CNN Travel meets the needs of the modern traveller, inspiring exploration that is both aspirational and attainable.
CNN Sport is the world’s only truly global, premium sport content that’s free of national bias. Whether on our flagship World Sport show or via our digital platforms, we provide agenda setting coverage that gives our discerning, cosmopolitan audience a unique view on how sport intersects and engages with their lives.
CNN is the leading international news brand in the Middle East with CNNArabic.com delivering a seamless user experience across all devices on breaking news, human interest stories and in-depth regional coverage.
Online and on TV across Latin America and the United States, CNN en Español provides 24-hour, Spanish language news coverage of major world events and live breaking news, and feature programming on such topics as health, technology and entertainment.
CNN Digital Asia appoints new head
CNN Digital has appointed Brett McKeehan as Director, CNN Digital Asia. Based in Hong Kong, McKeehan will lead the Asia-Pacific team and have editorial responsibility for content coming from teams across the region for CNN Digital’s global audience. McKeehan will work closely with CNN’s digital teams in London, Abu Dhabi, New York and Atlanta.
CNN doubles down on digital
CNN International Commercial (CNNIC) has appointed two specialist Digital Directors based in Tokyo and Singapore as it expands its advertising offering across the APAC region and capitalises on CNN’s leadership position in the digital space.
Menglye Liu joins from Mashable to be CNN’s Digital Director for South East Asia based in Singapore, and Noriyuki Imai joins from MediaMath to be Digital Director for Japan based in Tokyo.
Guatemala is the inaugural recipient of CNN’s ‘Go There Media Fund’
A dedicated team is working with the Guatemala government and the UNWTO to develop a campaign to promote Guatemala as a tourism destination across CNN International, CNN en Espanol and CNN Digital platforms. The support via the Fund includes pro-bono consultancy, strategic direction and CNN airtime and inventory.
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